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Isetan girl (イセタンガール)
Isetan girl (イセタンガール) opened on the second basement floor of Isetan Shinjuku (新宿伊勢丹)on September 3.

Isetan girl is new sales floor dedicated to young women.Some of its shops moved from the store’s second-floor Cinderella City(シンデレラシティ).


At Isetan girl, young women can learn how to mix and match clothes and what accessories they should use for each occasion, including school, weekends with friends and relaxing at home. (Daily Yomiuri)

The new store might provide competition for some of the station-building outlets in Shinjuku such as Lumine Shinjuku(新宿ルミネ) , Mylord Shinjuku(新宿ミロード)or Lumine-est Shinjuku (新宿ルミネエスト).

The previous Lush shop (selling aromatic soaps etc.) there has closed, and a BPQC cafe has taken the place of Starbucks Coffee (スターバックスコーヒー).


Isetan girl shop list

agnes b.VOYAGE (アニエスベーボヤージュ) Bags [ agnes b SUNRISE INC. ]
AGNET.H/L (アネットハイロウ) Bags New Open!
Barbie (バービー) Ladies' [ Sanei-International CO.,LTD. ]
Barbie (バービー) Accessories [ Sanei-International CO.,LTD. ] New Open!
BETSEY JOHNSON (ベッツィジョンソン) Bags
blondy (ブロンディ) Ladies' New Open!
BURBERRY BLUE LABEL (バーバリーブルーレーベル) Ladies' [ SANYO SHOKAI LTD. ]
Cecil Linc (セシルリンク) Ladies'
charlotte ronson (シャーロットロンソン) Ladies' [ Sanei-International CO.,LTD. ]
CLASKY (クラスキー) Accessories (Charm) New Open!
COOKIE & CREAM by PEACH JOHN (クッキーアンドクリームバイピーチジョン) Inner New Open!
debbie by FREE'S SHOP (デビーバイフリーズショップ) Ladies' [ FREE'S INTERNATIONAL ltd. ] New Open!
deicy (デイシー) Ladies' New Open!
DIESEL (ディーゼル) Bags [ DIESEL JAPAN CO.,LTD. ]
DIESEL (ディーゼル) Ladies' (Denim) [ DIESEL JAPAN CO.,LTD. ]
DOLLY GIRL BY ANNA SUI (ドーリーガールバイアナスイ) Ladies' [ ONWARD KASHIYAMA Co., Ltd. ]
doopsy an' diva (ドゥプシーアンディーバ) Ladies' New Open!
holiday (ホリディ) Accessories New Open!
JILLSTUART (ジルスチュアート) Ladies' [ Sanei-International CO.,LTD. ]
Kai Lani (カイラニ) Ladies'
LACOSTE LIMITED EDITION (ラコステリミテッドエディション) Ladies'
MARC by MARC JACOBS (マークバイマークジェイコブス) Ladies'
moussy (マウジー) Ladies' (Denim) New Open!
Plush & Lush (プラッシュアンドラッシュ) Ladies' New Open!
Raffia (ラフィア) Ladies' New Open!
rich (リッチ) Ladies' New Open!
RODEO CROWNS (ロデオクラウンズ) Ladies' (Denim) New Open!
See BY Chloe (シーバイクロエ) Ladies'
SLY (スライ) Ladies' (Denim) New Open!
STOOGE (ストゥージ) Ladies' (Denim) New Open!
SWATi (スワティ) Accessories (Candle) New Open!
tommy girl (トミーガール) Ladies'
WR (ダブルアール) Ladies' New Open!
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ESTNATION GINZA
The Sazaby League Group (サザビーリーグ)opened a new store, Estnation Ginza(エストネーション銀座), on August 29.

The store’s name comes from East Nation, and has the meaning of spreading fashion to the world from Tokyo.

This is the third Estnation store following the opening of the Yurakucho branch (エストネーション有楽町)(autumn 2001) and the Roppongi Hills branch(エストネーション六本木ヒルズ) (spring 2003).

This store faces Ginza Namiki-dori(並木通り), and has four floors from the first basement floor to the third floor. With a floor space of 2,225 square meters, it is the third largest store after the one in Roppongi Hills.

The design of the shop is based on the image of champagne, creating a space that caters to sophisticated adults. The keywords of its concept are emotion, sophistication and temptation.

The shop sells its own brand of men's and ladies' items, accessories and cosmetics from around the world.



ALEXANDER MCQUEEN
BLUMARINE
BRIAN REYES
BURBERRY PRORSUM
CATHERINE MALANDRINO
CESARE FABBRI
CHLOE
CIVIDINI
COMMUUN
D SQUARED2
DEREK LAM
DIANE VON FURSTENBERG
DOLCE & GABBANA
DRIES VAN NOTEN
ERMANNO SCERVINO
GAMME ROUGE
GIVENCHY
GRAEME BLACK
JIL SANDER
LANVIN
MATTHEW WILLIAMSON
MAURIZIO PECORARO
MIU MIU
MOSCHINO CHEAP & CHIC
RICK OWENS
RODARTE
RYUZO NAKATA
STELLA McCARTNEY
YVES SAINT LAURENT
ZAC POSEN


2-3-6, Ginza, Chuo-ku, Tokyo
Tel: 03-5159-7800

Store hours: 11:00-21:00

MAP
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MUJI Shinjuku Store
Ryohin Keikaku opened Muji Shinjuku on July 26.

Muji (無印良品 Mujirushi Ryohin) sells a wide variety of household and consumer goods.
It is famous for its minimalist design, emphasis on recycling, avoidance of waste in production and packaging, and no-logo or no-brand policy.


Their new flagship store is located in the Shinjuku Piccadilly cinema complex (新宿ピカデリーシネマ) in Shinjuku.

They have also launched Muji Labo (ladies’/accessories) and Real Furniture (interiors). The store covers an area of about 1,421 m2.

The Cafe & Meal Muji eating/drinking zone is on the first basement floor, which targets women in their 20s to their 40s. The space has about 100 seats, and features a chandelier made of wineglasses.
.


MUJI Shinjuku Store
3, Shinjuku, Shinjuku-ku, Tokyo
03-5367-2710
Store hours -- 11:00 to 21:00 (Cafe&Meal MUJI -- 11:00 to 22:00).

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LOFT Shibuya
LOFT Shibuya
渋谷ロフト

21-1, Udagawa-cho, Shibuya-ku, Tokyo

03-3462-3807

THE LOFT CO.,LTD.

http://www.loft.co.jp/shop/shibuya/




LOFT offers an enormous range of useful goods, such as paper fans, fireplaces with a coverlet and brightly colored futons. But the most popular merchandise among tourists is the goofier stuff, such as shoe fresheners shaped like smiley-faced hedgehogs, mobile phone charms featuring Hello Kitty and other seductive silliness.

MAP
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BAPE STORE Tokyo Harajuku
BAPE STORE Tokyo Harajuku

4-21-5, Jingumae, Shibuya-ku, Tokyo

03-5474-0204

Men's/Ladies'

http://www.bape.com/

NOWHERE Co., Ltd.

BAPE STORE原宿は2008年1月表参道ヒルズの裏に移転しました

Bape(ベイプ) (short for A Bathing Ape) is a Japanese clothing company founded by fashion designer and DJ Tomoaki "Nigo(ニゴ)" Nagao in 1993.
The company specializes in streetwear, operating a number of stores in Japan, and relocated its Bape Store Tokyo Harajuku in January, 2008.

人気の迷彩柄パーカーはネットでは高値で取引されています。

Bape is well known for the unique and colorful hoodies it produces. These hoodie designs are creative, and usually feature camouflage in some part of the fabric pattern. The Bape brand is hugely popular with rap and hip-hop(ラップ&ヒップホップ) stars, with the most popular clothing items being Bape hoodies and sweatshirts. They have been heavily criticized in the past for being rather expensive considering the quality and design, with costs direct from the store being upwards of $200 – 300. (wikipedia)


MAP
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栗田 亮(くりた まこと)
TJ代表。 大学卒業後、大手SPA企業にて海外事業、店舗開発、販売促進などを担当。 その経験を生かして、英語による情報サイト「Tenkai Japan」を企画・運営。 「お客様を海外から呼ぼう!」を合言葉に日本のファッションビジネス情報を海外向けに発信している。

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